forks & corks
SUMMER 2020 EVENT SERIES
This event was inspired by our owners desire to collaborate with the Seattle community's chefs and winemakers. I helped bring his vision to life by building a marketing campaign strategy, outline, and system to coordinate details among internal and external stakeholders.
Kelsey's primary responsibilities:
» Creative branding
» Campaign development and strategy
» Marketing project management
» Influencer coordination
» Photographer coordination
» Web landing page design and development
» Email campaign development, design, execution
» Social media management
» Social media content creation and coordination
» Social media live event coordination
» Partnership communication and sales collateral support
whitefish, montana
DESTINATION LAUNCH
ROAM Beyond launches new destinations around the Pacific Northwest seasonally. As the marketing lead for the company since the fruition of the startup, I built a 'new location launch kit' which includes the foundation for messaging and communication beginning 6 weeks before the destination launch through the extent of the season.
Kelsey's primary responsibilities:
» Creative branding for each destination (language, colors, imagery, personality & feel)
» Campaign development and strategy
» Marketing project management amongst wider team
» Influencer coordination
» Photographer coordination (shot lists and visual outlines)
» Web landing page design and development
» Email campaign development, design, execution
» Social media management
» Social media live event coordination
» Partnership strategy
» Partnership communication assistance and sales collateral support with Business Development manager
» Direct lead for communication with digital agency and digital ad development
» Creative ad design and creation
career passions
VISUAL BRANDING, CUSTOMER ENGAGEMENT, CREATIVE STRATEGY
As a driven and passionate marketing and photography professional, I am excited to pursue a position that allows me to combine my multi-disciplinary background with my love for brand visuals and building engaging content that inspires others.
Kelsey's primary skills and interests:
» Brand strategy
» Project management
» Creative storytelling
» Social media strategy
» Photography
» UX/UI design and development
Kelsey's industry knowledge and experience
» Outdoor lifestyle
» Glamping
» Travel
» Vanlife and alternative lifestyles
» Photography
» Hospitality
Links:
» Linkedin: Personal
» Linkedin: Commercial Projects
» Instagram: Personal
» Instagram: Commercial Projects
